Free AI User Interviews (Deep Dive)
An expert AI facilitator interviews a single persona in depth about your topic, probing, following up, and surfacing the key insights. AI user interviews give you AI qualitative research you can run in minutes, not weeks.
This run costs 3 credits. New accounts start with 13 credits after email verification: 10 welcome + 3 free monthly.
How it works
1. Pick a topic
Say what you want to explore and, optionally, your research goal.
2. Choose who to interview
Generate candidates and select the one persona to go deep with.
3. Read the insights
Get the full transcript plus a concise insight summary.
An illustrative example
A meal-kit team interviewed a 'churned customer' persona to understand cancellations at week six.
One in-depth AI-facilitated interview with a persona built from their churn profile: busy parent, canceled after the novelty faded.
- The facilitator's probing surfaced a sequence, not a single cause: skipped week → guilt about waste → 'we should just cancel'.
- Price never came up until the persona was directly asked, and even then it was a justification, not the trigger.
- The actionable moment was the first skipped week: an effortless 'pause and pick recipes for next week' flow could intercept the spiral.
The decision: The team prototyped a pause-week flow and ran it past a focus group before building.
Who it's for
- Marketers — Pressure-test messaging, offers, and copy against a target audience before spending on traffic.
- Founders & product managers — Sanity-check positioning, pricing, and feature ideas in minutes, not weeks.
- Researchers — Get fast, directional signal across audiences when recruiting real people would take too long.
Frequently Asked Questions
What is an AI interview?
An expert AI facilitator conducts a focused, multi-turn interview with one AI persona and surfaces the key insights. Think of it as a 1:1 user interview, available on demand.
How is it different from a focus group?
A deep dive goes deep with one persona; a focus group captures a multi-persona group discussion. Use deep dives for nuance, focus groups for range.
Is it a substitute for talking to real customers?
It accelerates discovery and hypothesis-forming, but it doesn't replace primary research with real users for high-stakes decisions.
Keep exploring
Ready to try it?
This run costs 3 credits. New accounts start with 13 credits after email verification: 10 welcome + 3 free monthly. Start free.